Privacy Policy
Last Updated: [EFFECTIVE DATE]
1. Introduction
This Privacy Policy describes how Innovative Brands LLC ("we," "us," or "our") collects, uses, and protects your personal information when you use Boop Boop ("the App" or "the Service"), a virtual pet game for iOS and Android.
Boop Boop is designed to collect as little as possible. You can play without creating an account. In that case, your pet lives on your device, and we receive only the limited technical data described below. If you create an account to use friends features or to back up your pet, you'll be asked to accept this Privacy Policy. If you do not agree, please do not use the Service.
2. Information We Collect
Information You Provide
- Account Information (optional): email address, display name, and a sign-in identifier if you use Sign in with Apple or Google. If you use Apple's "Hide My Email," we receive only a relay address.
- Age Information: the age you enter during setup. We use it to confirm you meet our minimum age and to decide whether purchases are available to you. We keep your age range, not your full date of birth. [CONFIRM]
- Pet Data: your pet's name, species, breed, appearance, attributes, life stage, training progress, tricks, and items you own.
- Friends Data: your friend code or username, your friends list, and friend requests you send or accept.
- Purchase Records: the item purchased, date, price, and the transaction ID from Apple or Google. We never receive your card or bank details.
- Communications: messages you send to our support team, and reports you submit about other users.
Information We Collect Automatically
- Device and App Information: device model, operating system, app version, language, and IP address.
- Gameplay and Usage Data: features used, session length, and in-game events such as feeding, training, and playdates.
- Diagnostics: crash reports and performance data.
- Time Zone and Local Time: used to match your pet's world to your time of day (for example, a night sky at night). This is read from your device clock. It is not location data.
- Push Token: if you allow notifications, a token that lets us send reminders such as "your pet is hungry."
What We Do Not Collect
- Precise or approximate location
- Your contacts, photos, camera, or microphone
- Advertising identifiers (IDFA or Android Advertising ID). We do not track you across other companies' apps or websites.
Information from Third Parties
- Sign-In Providers: if you sign in with Apple or Google, we receive the basic profile information you allow (name and email, or a relay email).
- App Stores: Apple and Google tell us when a purchase succeeds or is refunded so we can deliver or remove the item.
3. How We Use Your Information
We use your information to:
- Provide the game and keep your pet's state (growth, needs, attributes) running over time
- Create and manage your account and back up your pet across devices
- Power friends features, including friend requests and playdates between friends' pets
- Deliver purchased items and verify transactions
- Apply age rules, including turning off purchases for users under 18
- Send notifications you have allowed
- Respond to support requests and reports
- Improve the game, fix bugs, and develop new features
- Keep the Service secure and prevent fraud and cheating
- Comply with legal obligations
We do not show third-party advertising and do not use your data for personalized ads. [CONFIRM. If ads are ever added, this section, the store privacy forms, and the consent prompts must all be updated first.]
We may use aggregated, de-identified data that cannot identify you to understand how the game is played.
4. How We Share Your Information
With Your Friends
When you add a friend, which requires both of you to accept, that friend can see your display name and your pet's profile: name, breed, appearance, outfits, tricks, and attributes. Pets can only have playdates with friends' pets or with computer-controlled pets. Your pet is not visible to people who are not your friends.
Service Providers
We share information with providers that help us run the Service, only as needed for their work:
- Cloud hosting and database: [BACKEND PROVIDER]
- Crash reporting and analytics: [ANALYTICS / CRASH PROVIDERS]
- Purchase validation: [e.g., RevenueCat, or direct via Apple and Google]
- Push notifications: Apple Push Notification service and Firebase Cloud Messaging
- Email delivery for account and support messages: [EMAIL PROVIDER]
We require these providers to protect your information and use it only to provide services to us.
Legal Requirements and Business Transfers
We may disclose information if required by law, or to protect our rights, our users' safety, or to prevent fraud. If Innovative Brands LLC is involved in a merger, acquisition, or sale of assets, your information may be transferred under this Policy.
We do not sell your personal information, and we do not share it for cross-context behavioral advertising.
5. Data Stored on Your Device
Without an account, your pet and game progress are stored only on your device. If you delete the App or lose your device, that data cannot be recovered. Creating an account lets us back it up.
6. Data Security
We use reasonable safeguards, including encryption in transit, access controls, and secure storage. No method of transmission or storage is 100% secure, so we cannot guarantee absolute security. If a data breach poses a risk to your rights and freedoms, we will notify affected users and regulators as required by law.
7. Data Retention
- Account and pet data: until you delete your account
- Friends data: until you remove the friend or delete your account
- Purchase records: up to 7 years, for tax, accounting, and fraud prevention
- Diagnostics and usage data: up to 24 months, then deleted or de-identified
- Support messages and reports: up to 2 years after the matter is closed
8. Your Rights and Choices
- Play without an account: most of the game works offline and without signing in.
- Access and correct: view and edit your account and pet details in the App.
- Delete: delete your account in Settings, or at [DOMAIN]/delete-account. See our Account & Data Deletion page.
- Notifications: turn them off at any time in your device settings.
- Friends: remove a friend or block a user at any time.
- Data portability: request a copy of your data at [PRIVACY EMAIL]. We will respond within 30 days.
9. Region-Specific Rights
European Union and United Kingdom (GDPR / UK GDPR)
You have the right to access, correct, delete, restrict, and object to processing of your data, and to receive it in a portable format. You may also complain to your local data protection authority. Contact [PRIVACY EMAIL] to exercise these rights.
| Processing Activity | Legal Basis |
|---|---|
| Providing the game and your pet's progress | Contract |
| Account creation and cloud backup | Contract |
| Friends features and playdates | Contract |
| Purchases and age-based purchase limits | Contract; legal obligation |
| Push notifications | Consent (revocable in device settings) |
| Analytics and diagnostics | Legitimate interest (improving and securing the Service) |
| Fraud prevention and security | Legitimate interest |
| Legal compliance | Legal obligation |
If you are under the age of digital consent in your country (up to 16 in some EU countries), you can play on your device without an account. Account and friends features require that you meet that age, or have consent from a parent or guardian where the law allows. [CONFIRM APPROACH]
California (CCPA/CPRA) and Other U.S. States
You have the right to know what personal information we collect, and to correct or delete it. We do not sell or share personal information as those terms are defined under California law, and we have no actual knowledge of selling or sharing data of anyone under 16. To exercise your rights, contact [PRIVACY EMAIL]. We will not discriminate against you for doing so. Residents of other U.S. states with similar privacy laws have comparable rights and may contact us the same way.
Brazil (LGPD)
You have the rights of confirmation, access, correction, anonymization or deletion, portability, information about sharing, and revocation of consent. We rely on contract, consent, legitimate interest, and legal obligation, as described above. Contact [PRIVACY EMAIL]. We will respond within 15 days.
Canada (PIPEDA / Quebec Law 25)
You have the right to access and correct your information and to withdraw consent. Our Privacy Officer can be reached at [PRIVACY EMAIL]. We do not make decisions about you based solely on automated processing that produce legal or similarly significant effects.
10. Children and Teens
Minimum Age: Boop Boop is intended for users 13 and older. It is not directed to children under 13, and we do not knowingly collect personal information from them. If we learn that we have collected personal information from a child under 13, we will delete it and close any associated account.
Teens (13 to 17): in-app purchases are not available to users under 18. Teens' pets are visible only to accepted friends, and we do not offer free-text chat between users.
Parents and Guardians: if you believe your child under 13 is using Boop Boop, or you have questions about your teen's data, contact [SUPPORT EMAIL] with the subject line "Parent Request."
Age Information: we rely on the age users enter and on age signals that Apple or Google provide where available. Entering a false age violates our Terms of Service.
11. International Data Transfers
Your information may be processed in the United States and other countries where our providers operate. Where required, we use appropriate safeguards, such as Standard Contractual Clauses for transfers from the EU and UK.
12. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of material changes in the App or by email, and may ask you to accept the updated policy before continuing.
13. Contact Us
Innovative Brands LLC [ADDRESS] Email: [PRIVACY EMAIL]
PP-BB-EN-V1-[YYYYMMDD]